About Our Brand
At Potion, branding it not just a part of what we do – it’s at the very core of our existence. We believe that being extraordinary goes beyond just being good.
It’s about having a vision that inspires, a story that captivates and great design that has the power to transform businesses and captivate audiences. Established in Sydney, Australia, our mission is to blend creativity with strategy to deliver innovative branding and graphic design solutions that elevate our clients' brands to new heights.
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OUR CAPABILITIES
Brand Strategy
Unlock the essence of your brand by delving deep into the core of your business. Our team crafts a roadmap that aligns your brand’s purpose with your audience’s desires. With our strategic guidance, your brand will become an unstoppable force, leaving a trail of magic wherever it goes.
Brand Vision & Mission
Brand Story
Brand Positioning
Brand Values and Tone of Voice
Target Audience Personas
Brand Identity
Harnessing the power through visuals, our creatives take the strategy, weaving captivating brand elements together to reflect the essence of your brand. From logo marks to inspiring visual elements, we breathe life into your brand, ensuring that it stands out and leaves a lasting impression.
Logomarks
Favicons
Taglines
Colour Palette
Typography
Graphic Elements
Brand Assets
Marketing Collateral
Elevate your brand’s presence through marketing collateral that captures the attention of your audience. Our team crafts collateral that aligns with your brand’s vision, ensuring that each piece carries the same magic and delivers your message with impact.
Point of Sale
Social Media
Digital Ads
Email Newsletters
Stationery
Photography & Animation
Unleash the power of captivating visuals as our photography and videography partners capture the essence of your brand. With their lens, they weave your story, immersing audiences in the world of your brand and creating a connection that lingers long after the encounter.
Pre-Production
Production
Content Creation
Post-Production
Animation
Copywriting
Our wordsmiths, armed with the power of storytelling, can craft copy that not only communicates your brands message but also evokes emotions and stirs imagination. Let your brand’s voice be heard in a way that sparks your audience to feel and take action.
Target Audience Personas
Messaging Principles
Tone of Voice
Guidelines
Tagline Development
Campaign Development
From conceptualisation to execution, our campaigns generate buzz, engage your audience, and cast a spell of excitement around your brand. Working end to end or in conjunction with your internal team, let us shape your campaign and make it memorable.
Art Direction
Taglines
Campaign Visuals
Messaging
Creative Concept
Creative Roll-Out
Our process for creating extraordinary brands → Discovery → Build → Launch → Grow
Our Approach
Creativity is at the heart of everything we do. We combine imagination, expertise, and innovation to create designs that resonate with your audience and leave a lasting impression.
From concept development to final delivery, we approach each project with meticulous attention to detail and a commitment to excellence.
Our Values
Our values guide everything we do at Potion, to deliver a service that elevates our clients brands.
Creativity: We believe in pushing the boundaries of creativity to deliver designs that inspire and captivate.
Collaboration: We value collaboration and work closely with our clients to bring their ideas to life.
Quality: We are committed to delivering design solutions of the highest quality, with attention to detail at every stage of the process.
Innovation: We embrace innovation and stay ahead of industry trends to ensure our designs are always fresh and relevant.
Our Clients
We thrive on collaborating with ambitious individuals and organisations who dare to dream big and envision a future beyond the ordinary. We love working with ambitious driven types, bold entrepreneurs, forward-thinking businesses and passionate individuals.
Our clients are our partners. We go above and beyond to exceed their expectations and deliver results that drive their brands forward.
UNCOVER YOUR BRAND’S MAGIC WITH POTION
Experience the magic of Potion Creative. We strive to empower brands to unlock their true potential and create extraordinary experiences. Let’s create something truly magical together.
Project enquiry start here
General Enquiries hello@potioncreative.com.au
